Internet Marketing Resources

One of the things most people don't understand when starting an online business is that they don't truly know how to effectively start a business.  They consistently fall prey to unscrupulous marketers, they often lack focus and many lose large sums of money simply because they don't know how to market online.

An internet business, just as with any business, requires a realistic approach, trusted training, networking and understanding what actually works and what might lead to failure.

That's the topic of my guest article written by a colleague of mine, Megan Vaillancourt of Myinternetbusiness.com. 

Megan has created a successful internet mentoring site built on a few solid strategies that everyone should take a long hard look at.  They are what have brought Megan and her business from failure to success.   More… »

I've just installed the latest and greatest version 3 of BANS (Build a Niche Store).  If you're not familiar with BANS, I did a Bans Review earlier in the year.  Since then the BANS folks have made substantial updates to the product.

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I happened to be making some updates to my Homenotion.com site the other day and while adjusting a few things I noticed I had made an error for which I had a number of pages with duplicate content.  Yikes!  I jumped on that and made sure I fixed those problems immediately. 

But then I thought about what Google says.  Their guidelines state that my site could have potentially been removed from the Google index or my ranking could have suffered.  In which case neither happened.  My site still ranks on the first page of the natural results for all my best keywords.

So what does all this 'duplicate content' thing really mean?      More… »

Sometimes there are days when things just don't seem to come together.  Here's a bit of inspiration that may help. 

"Having once decided to achieve a certain task, achieve it at all costs of tedium and distaste.  The gain in self-confidence of having accomplished a tiresome labor is immense."   Thomas A. Bennett

Email marketing is a very powerful form of online marketing, there are not many marketers that would deny that because most email marketers find that most of their revenue comes from the relationship they create with their opt-in list.  Create a great relationship and they will not only buy once, they'll come back again and again. 

So where do you start?  First off, let's start with how to capture email leads…      More… »

It took me a long time to actually begin using ezine advertising for my business but once I begain cranking out ezine ads I soon came to realize that ezines are actually one of the most effective and affordable forms of website advertising for promoting your products and services and encouraging traffic to your web site.  
 
The number of ezines published on the net has exploded from several hundred in 1996 to literally thousands of publications today that cover a range of topics so they're a pretty good form of advertising for any online business.

You can find ezines that sell ads for as little as $8 an ad, however solo ads generally pull the best resonse. Top sponsor ads on the other hand allow you between 5 and 8 lines of copy and are included in regular ezine issues near the very beginning of the newsletter.

Here's a breakdown of the ezine advertising options…   More… »