Ok, I’ve heard a lot about the BANS Build a Niche Store and I have to say, I’m curious, curious enough to test this out.
In case you haven’t heard of BANS, it’s a software product that allows you to create Ebay niche stores focused around the Ebay affiliate opportunity.
As you may already know, each eBay marketplace has an affiliate program which enables you to promote eBay listed products in exchange for a nice share of eBay’s revenue for each sale that you refer. BANS capitalizes on this concept by providing you the ability to easily create an Ebay niche store and instantly incorporate the Ebay products into you site.
If anyone buys off your site, you get a commission, it’s that simple.
So, it’s no wonder that wiith all the hype occurring around BANS, I have to try it and see if all the fuss is justified. So here goes…
Choosing my niche
After I decided I wanted to build a niche store using BANS I had to begin thinking about what I wanted to sell.
Since BANS is an Ebay affiliate website builder, it made sense to me to take a deeper look at Ebay to see what might spark some ideas before I actually buy the product.
That’s when I found the Ebay ‘What’s hot’ guide. As I started thumbing through the guide I began to get some very good ideas about what to sell. The guide breaks down what’s hot and what’s extremely hot on Ebay.
There’s no secret formula to finding products to sell. Just go with what you like. Here’s how I chose my niche…
Since I love music I thought I’d try musical instruments. But musical instruments sounded too broad to me, after all this is a niche site so it’s better to stay focused on “niches”. So, since my husband plays guitar and I love music, I settled on ‘guitars’.
It’s funny however, as I got into the BANS documentation I noticed they used ‘guitars’ as their example. I felt a little funny using their example but on the other hand, since they used it as the example, it must be at least an ‘OK’ topic.
I could have easily broken my niche down further to just “acoustic guitars” or just “electric guitars” but for the purpose of testing out BANS I thought I’d just stick to ‘guitars’.
But just to be sure that guitars was a good niche, I needed to do a few more things
I went to Wordtracker and looked up ‘guitars’. The keywords ‘guitar’ and ‘guitars’ combined had over 7800 searches a day. In addition over 100 searches a day came up for keywords like ‘acoustic guitar’, ‘electric guitar’, ‘bass guitar’, so guitars is looking better and better.
But I needed to do one more thing before I made my final decision. I wanted to see how many competing web pages there were for guitars, so I went back to Wordtracker and zoned in on some guitar niche keywords like ’electric bass guitar’ and ‘acoustic bass guitar’. To do this, I opened a Google window and typed in those niche keywords.
For example, for a few niche keywords, here’s what I found:
‘acoustic electric guitars’ had 288,000 competing web pages. Not bad. And ‘electric bass guitar’ had 307,000 if I can show less than 350,000 pages for my niche keywords; hey I’m happy 
Hint: Don’t make finding a niche harder than it is. Think of something you like, do the keyword research like I did, look at existing sites and get started. There’s no perfect niche so the longer you take trying to decide, the more money you are losing.
Ok, now that I know what products I’d like to sell, I can move on to my purchase of BANS.
Stay tuned until next time for a look at just how the stall went with Part II of the BANS review.
See you Then….
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